It's Complicated!

The Ultimate Customer Service Guide for a Complex Social Thread

This detailed, user friendly collection of best practices will help you:

  • Define the rules of engagement for a conversation on social media
  • Identify the who, what, when and where of a social thread on Facebook and Twitter
  • Explore specific use cases for delivering customer service to a real time conversation across multiple channels
  • Empower your social customer service team to navigate, and respond to, a complex conversation on social media